I'd say it's probably more of a normgroid thing. ***s like to claim it because they like to claim literally everything, but it's not inherently ***gish to drink energy drinks, even if they are bad for you.
I'd also say that the white monster guy is probably just one obsessed ***got because I've never seen anyone elsewhere claim it whatsoever, and that's usually the flavor I see tr-oons parading.
Anyway, drinking it is meh, obsessing over it on Reddit is re-tar-ded.